
A new holiday campaign by the Trump administration’s Department of Homeland Security has sparked outrage, using Santa Claus to promote mass deportations.
Story Snapshot
- The DHS released an AI-generated video with Santa Claus as an ICE agent.
- The campaign encourages undocumented immigrants to self-deport.
- Incentives include $3,000 and a free flight home.
- Criticism arises from religious and immigrant advocacy groups.
SANTA AS ICE AGENT: A NEW TWIST
In a controversial move, the Department of Homeland Security unveiled an AI-generated Christmas video depicting Santa Claus as an ICE agent. This depiction showed Santa adorned in a bulletproof vest and carrying weapons, a stark contrast to the traditional image of the jolly gift-giver. The video is part of a broader marketing strategy aimed at promoting self-deportation among undocumented immigrants.
The video encourages undocumented immigrants to use the CBP One app to “avoid Santa’s naughty list.” The Trump administration offers a $3,000 incentive and a free flight home for those who comply before the end of 2025. This initiative is designed to reduce the number of illegal immigrants while utilizing holiday themes to amplify the message.
A HOLIDAY CAMPAIGN WITH A MESSAGE
The campaign extends beyond just the video. Social media posts use iconic scenes from Christmas classics like *Home Alone* and *The Polar Express*, juxtaposed with images of ICE raids. By integrating familiar holiday imagery, the administration seeks to capture attention and drive home its message of self-deportation.
However, this approach has not been without its detractors. Religious and immigrant advocacy groups have voiced strong opposition, accusing the administration of co-opting sacred holiday symbols to advance what they see as anti-immigration rhetoric. These groups argue that the campaign undermines the spirit of Christmas, traditionally a time of goodwill and generosity.
REACTIONS AND CRITICISM
The backlash from these groups highlights the ongoing tension in American society over immigration policies. Critics argue that using beloved cultural symbols for political purposes is inappropriate and off-putting. They contend that such tactics border on fear-mongering and detract from the true meaning of the holiday season.
The Trump administration remains firm in its stance, emphasizing the need for strong immigration enforcement and the tools necessary to achieve it. While the campaign has drawn criticism, it also resonates with a significant portion of the conservative base, who view it as a creative and necessary measure to address illegal immigration.













